Monday: Guest Speaker

On Monday we have a guest speaker, Mark Hughes, who is author of Buzz Marketing and was Vice President for Marketing for Half.com (which was purchased by eBay for $300 m). To put half.com on the 'map' Mark was instrumental in the renaming of the town Halfway (OR) to half.com, for one year. Renaming towns to acquire corporate dollars has continued.

Mark's presentation will be on Buzz Marketing, and to get some background you can read chapter 2 from his book.